Abstract

Digital electronic communications through the internet, text messaging, and social media have created new opportunities for measuring and controlling printed images. This paper will discuss the results of a study of a new field of research, namely testing and applying “Network-Mediated Peer Group Image Measurement.” Network-mediated peer group image measurement makes an enhanced use of email to remotely test printing presses, then uses internet communication technologies to establish a meeting of the press operators and owners during which they can make a detailed print image assessment. The operators and owners use the assessment to enhance their printing operations.